Benelux strategic and creative PR & Communications agency

We connect the dots for lifestyle,

consumer and corporate brands

Press, stakeholder & influencer relations • Influencer growth marketing • Issue mapping & Market research • Content creation • Lifestyle & Consumer communications • Events and brand activation • Corporate communications • Reputation & Crisis Management •

Success stories

M.A.C Cosmetics LockedKiss Launch

Illy – a personal blend by Viki Geunes

Discover how UPR leveraged...

Zalando 10th anniversary

10 candles for Zalando...

TETRA PAK GO NATURE GO CARTON

Calvin Klein – This is love

This Is Love our...

Jotex

Garage sale for good...

Our services

We are ambassadors for your brand

PR & Communications

Press & influencer Relations
Seeding programs
Showroom lending out
Brand activation
Events & Hospitality
Partnerships & networking
Mediabuying

Digital Performance

Influencer marketing
Social media management
Content creation
Graphic Design
Performance marketing
SEO, SEA & SMA
E-mail marketing

PR & Corporate
Communications

Press, stakeholder & influencer relations
Reputation management & thought leadership
Media training
Market & trend research
Employee & Employer branding
Crisis communication

This is where

the magic happens

Nothing beats experiencing your brand in person. So to welcome press, media and influencers into the heart of your world, share your magic in our dedicated branded spaces.

AMSTERDAM
ANTWERP

AMSTERDAM

ANTWERP

Say hi to our team

Latest from the gram

Stepping into @ambertreestore grand opening was li

Stepping into @ambertreestore grand opening was like entering a world of interior splendor. From the meticulously curated designs to the breathtaking displays, every corner excuded timeless elegance. Relive the enchantment and discover the essence of refined beauty that defines Ambertree.

#uprantwerp #ambertree #grandopening

🌈 Embrace Your Colors with @zalando Pride! 🌈

🌈 Embrace Your Colors with @zalando Pride! 🌈

We're turning up the volume for Pride Month with our vibrant Zalando Pride campaign! 🌈✨

Let's all celebrate love, acceptance, and individuality and join us as we make a positive impact and put Pride month to good use! ❤️🧡💛💚💙💜

Pictures by @elienjansen
Make-up & Hair by @make_up_by_ashh

@zalando #LoveIsLove #Pride2023 #FashionForAll #spreadlove

Joining the global movement on World Environment D

Joining the global movement on World Environment Day, @Mauricelacroix takes a stand against plastic pollution with their AIKON #tide initiative. They set sail to restore the pristine beauty of the oceans, while the Aikon Tide watch symbolizes their commitment, crafted from materials sourced from the international waters 🌊♻️

#WorldEnvironmentDay #uprantwerp #mauricelacroix

UPR turns the city sidewalks into their glamorous

UPR turns the city sidewalks into their glamorous runway 👠. Stepping into the weekend with @rosieantwerp .

#uprantwerpen #rosieantwerp #trends2023 #weekendvibes

How to survive the heatwave? Our amazing team mem

How to survive the heatwave?

Our amazing team members have listed their essentials tips on what to do during these hot summery days.

When the temperature rises, @nickbreuers embraces the breezy comfort of linen sets to keep you cool and stylish! This linen set from @andotherstories is made from a lightweight and breathable making it the perfect choice for surviving the scorching heatwave.

When the sun turns up the heat, @krnmkhn heads to the beach and soak up the coolness of the sea! Remember to stay hydrated, lather up with sunscreen, and keep a beach umbrella handy for some shade when you're not swimming in the water.

Let’s go visit the @artis.amsterdam zoo. @staasjexd says that the zoo provides a perfect combination of entertainment, education. But don't forget to capture unforgettable moments with your camera!

Mix up your favourite tropical cocktails with @glenmorangie ‘s Original. @thomasdoede ‘s go-to drink is the Crystal Highball. All you need is 50ml Glenmorangie Original and 100ml ice cold coconut water!

@bentebax_ slips into her lightweight @fabiennechapot dress which effortlessly complement anyone’s style. The vibrant prints and feminine silhouettes will make you feel like a summer goddess wherever you go.

@moufootwear sandals are essential to pair with your favourite summer outfits for a fashionable and functional look. Whether she heading to the beach, strolling through the park, or enjoying outdoor activities, these sandals are @_cristinapopovici_ ‘sgo-to item!

Let us know in the caption what your summer tips are!

#UPRNetherlands

Discover with us our pride inspired hot list for J

Discover with us our pride inspired hot list for June!

A curated edit of this month’s new & noteworthy drops, campaigns, products & more - designed to keep you up to date with what’s going on in the UPR world of fashion, beauty, lifestyle & pride culture.

#UPRNetherlands #UPRHotlist

Say Hi to Kerin🤍 @krnmkhn Meet the fun, creat

Say Hi to Kerin🤍 @krnmkhn

Meet the fun, creative and social media savvy Kerin, who joined our Digital team last month. Get to know her a bit better by swiping right or send her an e-mail to meet for a cup of coffee, kerin@upragency.com

#newmember #UPRNetherlands

From Concept to Creation: Unleash Your Creative Vi

From Concept to Creation: Unleash Your Creative Vision with UPR!

Experience the power of in-house graphic design with us! At UPR, we specialise in unlocking your creative vision, elevating the quality and artistry of every design project. From Press Kits, print & online invitations to newspapers, posters and vouchers we got it all!

From concept to creation, our team of skilled designers brings your ideas to life, ensuring excellence in every detail. For all graphic design inquiries or to discuss your next project, please send us an email at Luuk@upragency.com.

Unleash your imagination and let us create impactful designs together!

#uprnetherlands